altr
Lumi Beauty (demo)
DEAL · LIVE

Live execution — Lumi Beauty (demo) × Frieze Abu Dhabi

Activation window open. POS feed streaming in real time. Each sale auto-splits on-chain — 70% routes back to Brand as RS, 30% retained by LIVE IP (Venue).

Streaming
ActivationDay 30 of 90
POS to date$66,667 (= 244,667 AED)
Progress33%
KPI capture · from your briefThe outcomes you set in the brief, captured live as the activation runs.
2 KPIs · primary highlighted
Activation salesAuto-captured · POS
Primary
907/ 2,400 sales
38% of target
On-site POSSampling-driven
Brand awareness in marketTracked as intent

Collected as intent — surfaced in your settlement report, not auto-captured live.

Branded zone
POS feed · Lightspeed livestreaming
  • 10:42 AM
    Daily Glow serum (30ml)customer #4827
    47 AED(≈$12.80)→ RS $8.96
  • 10:39 AM
    Acne Barrier mask · 5-packcustomer #4826
    110 AED(≈$30.00)→ RS $21.00
  • 10:36 AM
    Cleansing oil · minicustomer #4825
    32 AED(≈$8.75)→ RS $6.13
  • 10:31 AM
    Brand sample kitcustomer #4824
    288 AED(≈$78.50)→ RS $54.95
  • 10:27 AM
    Niacinamide essencecustomer #4823
    82 AED(≈$22.30)→ RS $15.61
  • 10:22 AM
    Daily Glow set · trialcustomer #4822
    239 AED(≈$65.20)→ RS $45.64
  • 10:18 AM
    BHA peel · 100mlcustomer #4821
    66 AED(≈$18.10)→ RS $12.67
  • 10:13 AM
    Hydra-cream · refillcustomer #4820
    150 AED(≈$41.00)→ RS $28.70
  • 10:09 AM
    Cushion compactcustomer #4819
    350 AED(≈$95.40)→ RS $66.78
  • 10:04 AM
    Travel essentials kitcustomer #4818
    65 AED(≈$17.60)→ RS $12.32

more streaming · auto-update on each crossing

Brand RS · to date
$46,66762,066,667 KRW
RS estimated total$140,000
33% accrued

vs sponsorship cost

Brand paid $50,000 upfront. RS so far recovers 93%.

Auto-split · to date$66,667 routed · on-chain · per sale
LIVE IP retains · 30%$20,000 (= 73,400 AED)
stays in LIVE IP's AED account · normal trading
Brand RS · 70%$46,667 (= 62,066,667 KRW)
auto-routes via Ripple ODL → Brand KRW wallet

rule-based · ~1 sec per crossing · no manual reconciliation

POS since start

$66,667

Last 24h

$2,222

~today

Transactions

280

crossings on-chain

Avg ticket

$238.10

per crossing

← Back

POS stream healthy · Day 30 of 90

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